While you may not have heard of Steven M Neil, chances are he's impacted your life in one way or another. If you're big on snack foods, you've definitely eaten something his company, Diamond Foods has produced. That's mostly due to him advancing the brand much further throughout the time that more on Steven M. Neil spent as CEO.
Having only taken over in 2008, he hasn't had a whole lot of time to make his mark. But in that short time, he's taken great strides to help the company going forward. Through his help, they've really accomplished a lot as well.
Neil immediately put his hands to work by making Emerald Nuts even better than before. By coming up with more healthy options, they opened the company up to the healthy eaters. Providing more healthy snacking options for everybody.
A big part of his success at Diamond are the new brands that Steve Neil helped them acquire though. There are several food companies he's responsible for acquiring, leading to an even larger hold on the snack market than before.
The first brand that they acquired under his leadership was Pop Secret. Popcorn is huge business as a home snacking option. This move allowed Diamond to enter into that side of the business immediately.
Shortly thereafter they made the jump into potato chips. You've definitely heard of the kettle chips brand, and that's the company that Diamond purchased. This allowed them to reach another new audience.
That led to another attempt, that would ultimately fall unsuccessful. They attempted to buy Pringles, but in the end the deal didn't go through. Through it is a testament to what Steven Neil has accomplished, that it was a realistic venture.
Yes, Steve Neil has taken the company a long way. He's done a lot to make sure Diamond are the food giant that they are today. With a huge hold on the snacking market, he's set the company up to take their success even further than ever before.
Having only taken over in 2008, he hasn't had a whole lot of time to make his mark. But in that short time, he's taken great strides to help the company going forward. Through his help, they've really accomplished a lot as well.
Neil immediately put his hands to work by making Emerald Nuts even better than before. By coming up with more healthy options, they opened the company up to the healthy eaters. Providing more healthy snacking options for everybody.
A big part of his success at Diamond are the new brands that Steve Neil helped them acquire though. There are several food companies he's responsible for acquiring, leading to an even larger hold on the snack market than before.
The first brand that they acquired under his leadership was Pop Secret. Popcorn is huge business as a home snacking option. This move allowed Diamond to enter into that side of the business immediately.
Shortly thereafter they made the jump into potato chips. You've definitely heard of the kettle chips brand, and that's the company that Diamond purchased. This allowed them to reach another new audience.
That led to another attempt, that would ultimately fall unsuccessful. They attempted to buy Pringles, but in the end the deal didn't go through. Through it is a testament to what Steven Neil has accomplished, that it was a realistic venture.
Yes, Steve Neil has taken the company a long way. He's done a lot to make sure Diamond are the food giant that they are today. With a huge hold on the snacking market, he's set the company up to take their success even further than ever before.
No comments:
Post a Comment